YOU ARE THE ANSWER

/bethwareham

th.jpeg

LISA HAGAN BOOKS

Big institutions are in some doubt. Wall Street crashed America, the Russians have infiltrated our election systems, and Intelligence leaders are stonewalling the United States Senate. If you work in an institution, there’s no telling what goes on. I learned that in time inside the walls of a corporation.   It’s funny and it’s not.

Three books changed the way I thought about institutions. The first is Build the Fort, a simple and completely effective book on startups, by Chris Heivly. He presents 5 steps to begin a tech-based business and my partner and I used the book to start Lisa Hagan Books. It works, completely.  Nan Russell, a management consultant and author of It’s Not About the Time, talked about arranging the arc of your life by passion, not minutes on the clock.  In The Coming Financial Crisis, John Truman Wolfe writes of another bankster invasion like the 2008 crash and a way to protect your assets.

I took 5 pieces of wisdom about institutions from these books:

  1. An institution/corporation speaks the methods of an industry and the culture of that company. Work there, acquire the discipline but don’t internalize the company. It is not a person (despite the Supreme Court’s Citizen United ruling) and doesn’t have a conscious, so don’t hold on. It won’t. Leave.
  2. The clock tells you more about passion than time. If you are watching it often, best to make some big adjustments. Use that same formula on your personal life.
  3. The United States government will fail you. Be extremely conscientious with your wealth. Diversify. If a bank goes belly-up, you will be on the line for anything over $100,000. Doink!
  4. Your primary focus is to acquire skills that speak to your talents. Use institutions – rather than letting them use you – to learn as much as possible.  Take your developed talents and build the work you want.
  5. Institutions are now hiring in waves and will no doubt be shedding in the near future. Hire, fire seems to be the norm. It’s a bad trip on the merry go-round and if you want to get off, you can. (Institutions suffer as well in the hire-fire model as they reinvent wheels wildly… but that’s their problem.) In your mind, isolate your passion and talent and figure out your business. Start it. Work hard. Put the money in gold or land.

You are the answer. As our trust in institutions hits a new low, a new model might be in order. Maybe as trust slowly returns (and everyone hopes it will!), the promise of #tech – the freedom from cubicle life – will finally be realized. That would be YUuuuge.

Follow us on twitter @shadowteams

Visit Facebook at Shadowteamsnyc

Stop by the website  www.LisaHaganBooks.com

A HAUNTING CULINARY MEMOIR FROM A POET, MEMOIRIST, FARMER AND CHEF

L I S A  H A G A N  B O O K S

THIS WEEK WE DELIVER THE GIFT

OF

A GREAT RECIPE… READ ON

Hive-Mind novel by Gabrielle Myers, organic farming, cooking, California organic produce, Chef

Gabrielle Myers author, cook and chef releases  Hive-Mind with Lisa Hagan Books/ShadowTeams

“In powerful lyric prose that sometimes can’t help give way to poetry…

Gabrielle Myers sings her own, very personal love song to the soil under all of our feet. The voice in Hive-Mind is complicated, edgy, vulnerable and deeply in love with fig trees, cherry tomatoes, and the sound of crickets on a hundred and ten degree summer day.  In these dark, environmentally catastrophic times, we need books like this one to shake us out of our slumber, remind us where we came from, reconnect us to what we are.”

Pam Houston, Author of Contents May Have Shifted

 

“It’s gorgeous. The writing is so precise and riveting that you can’t tear yourself away from any moment. Myers is a writer of elegance and heart, and also of extraordinary intelligence. I’m not quite sure how you create this hardhearted and yet spiritually elevated work; but she has somehow managed it. It’s a remarkable experience to read this book. So please do.”

Wesley Gibson, author of Personal Saviors

  The quotes above will hopefully convince you of the writing in Hive-Mind. Now we want you to know that Myers can also cook. This puree will become a go-to dish for entertaining or that magic hour of just sipping a drink at day’s end.

And really, how much hummus can we eat?

     Lemon-White Bean Puree

“I suggest using following recipe as a base bean puree recipe. From this basic recipe, you can add chopped olives, tomatoes, spinach, or capers, crushed fennel seed or cumin, or even sautéed ribbons of kale and escarole. While you can lather the puree on a toasted baguette and top it with a generous drizzle of olive oil and pinch of parsley, this smooth mix also acts as a healthy alternative to the ranch and sour cream dips often served with crudité. Try this savory puree as a substitute for the often canola-heavy mayonnaise in your favorite sandwich.”

3 cups cooked or canned cannellini beans

2 lemons, zested

1 lemon, juiced

½ cup extra virgin olive oil

1/8 to ¼ cup water, depending on consistency

1/8 tsp. crushed red pepper

salt and pepper, to taste

 

1. If you use canned cannellini beans, rinse the beans in a colander under cold running water until the starchy residue is removed. Allow the beans to drain until all the excess liquid is gone.

2. Place all the ingredients in a food processor, and blend until smooth. If the mixture seems too thick and the ingredients aren’t easily blending, add a few tablespoons of water.

3. Season the puree with salt and pepper. If you like more spice, consider adding an additional 1/8 = 1/4 tsp. crushed red pepper.

4. You can serve the puree immediately, or store it in an airtight container in the refrigerator.

-Enjoy!

Gabrielle Myers

(This  recipe originally appeared in the Prostate Forum Blog in September 2013: prostateforum.com)

 

REMINDER: YOU COULD WIN

A Two Hour Consult with“The Startup Whisperer”

CHRIS HEIVLY co founder of MAPQUEST

and THE STARTUP FACTORY

Chris Heivly Author of Build the Fort. Whether you are launching a book, building a business or managing a huge project, Build the Fort’s 5 simple steps will help you create something where there was once just a dream. He’ll help you accelerate growth and strengthen connections as you build your fort in the New Economy.

Simply add your email below and a winner will be chosen at the end of November.

“The Startup Whisperer” Gives It Up in His New Book, Build the Fort

Man-Jumping-iStock_000004790136Medium

www.shadowteams.com

/Beth Wareham

Chris Heivly has earned his place at the startup table.(http://www.inc.com/author/chris-heivly)

He sold MapQuest to AOL for 1.2 billion and is now a co-founder and director of The Startup Factory, a seed-stage investor and mentoring program in the exploding East Coast start-up environment.

Below are just a few of Chris’s wise observations. The only way to have them all, of course, is to purchase BUILD THE FORT. (Click on title to buy.)

This book is so simple and clear, you could use it to start a lemonade stand or begin manufacturing rocket engine parts. Chris uses the simple analogy of putting together a fort with his childhood friends and how the same principals guide how he builds companies today. It’s part Who Moved My Cheese?, part Lean Startup.

Being a CEO is about finding creative ways to gather resources with little or no cash.

I will never make a seed or early-stage investment based on research from Gartner, Forrester or IDC.

Data is awesome and your first chance to separate your idea from the other startup ideas.

There is a large benefit — at this stage of the company — to have everyone within shouting distance from each other.

I have the same passion for office furniture that some women have for shoes.

Shoot too big and you never get enough data, traction and momentum to get anyone interested.

Think in three month chunks and ask yourself, “what do I need to get me to that three month milestone.

. . . yes you can solve every single one of your mini-walls but eventually you run out of energy.

Find a way to gather the critical parts as quickly and cheaply as possible.

There is not a day that goes by when I don’t think to myself, “Chris — you needed to spend more time on acquiring customers.

Feel secure in the opportunity to create customer momentum with a realistic number of initial customers.

Raising investment dollars on an idea today is foolish.

The rest of us need to raise money based on data and traction.

Dreamers fail because they could not execute fast enough.

Winners optimize time by concentrating on the parts of the business that are critical at this immediate moment.

Your asset gathering tasks must be in sync with what the team can accomplish without losing energy, traction or momentum.

There is no room in a startup for perfection freaks.

Your vision as perfect as it appears is unattainable at this startup moment.

It takes an awfully self-aware startup CEO to navigate these waters effectively.

The more I jump the easier each jump gets.</strong

If you can’t actually go through Chris’s program at The Startup Factory ,
buy Build the Fort. It’s the next best thing to being there.

WHOA: amazon wants to be your editor too

robot-phonehttp://www.shadowteams.com

/Beth Wareham

We have a tech team – the Crazy 8s – who make this a publishing company. Without them in the 21st century, there is no us. However, I draw the line – as do they – at the human/machine border when it comes to writing. We see the mind of autocorrect. We know how companies cower behind templates, never bothering to come on for the “live chat” or answer the damn question in an email. We sit on hold for hours, waiting for a clerk to send an email to a department that won’t talk to clients. Now a simple problem of their making requires us to plop down 29.99 to fix it. Every year.

We have seen the vulgar, cheesy way that the world abuses words and cry BULLSHIT. But our cries go unheard.

Amazon is now offering the unsuspecting writer an “editorial” package. In their words, they will work with you on:

Structure
Plot flow
Characterization
Tone
The editor will also review for consistency in:
Grammar
Spelling
Punctuation

for $210 per each 10,000 words. You can do the math with your manuscript now. And even though they will review your consistency, the ESSENTIAL line edit will cost $160 per 10,000 words and, in amazon’s words, you will receive this:

The editor will review your manuscript using the Microsoft Word Track Changes feature and provide a line edit that corrects typos and ensures consistency in:
Grammar
Punctuation
Spelling
In addition, an editor will also provide an Editorial Letter explaining the suggested changes made in the manuscript.

Good grief. So that another $160 per 10,000 words on top of your $210 per 10,000 words and by the way, do you know how to load the thing and make changes?

And my biggest question is, if amazon is the editor, will they charge the $79 change fee for anything missed in their editing? They didn’t have a guarantee of services, just prices. And prices.

So let’s look at what amazon is going to do to YOUR novel. It’s 60,000 words so that means you’ll pay your amazon editor $1,260. Your line edit of 60,000 words at $160 will come in at $960.00.

You are now in for over $2000.00 and my only question is why would you pay machine-based editors relying on templates from the minds of engineers that kind of money when a talented editorial mind will work with you, your individuality and your art and give it the damn respect it deserves?

Whoa. I don’t want amazon to edit me. I want a grumpy person with a red pencil behind their ear, giving me hell and making me a better writer. I want a human brain to read a book for humans.

Follow us on twitter @shadowteams @giantsweettart @skinnysmoothies
Chat on Facebook @ShadowteamsNYC
@bethwareham or @skinnygreensmoothies

ANTI-INDENTITES: Traditional Publishing and UFO Believers

You hear it all the time: I like a book. I like to feel that paper in my hands. Great, I always say. There is no other answer. It’s what they say they like and I believe them.

Then there are people in and around the trade publishing world that say weird things about content all the time: like there isn’t a bear eating their drapes. They say things like “I’m writing the flap copy in my head now!” or “I’m writing a book about Silicon Valley but they don’t want to talk to me until I say I have a deal with a traditional publisher.” Whaaaa……? Did you just climb out of the crater in Roswell? Some of the coolest publishing on Earth comes out of Silicon Valley, the great disrupters of the Universe.

Within 2 -3 years, most reading will be done on a cellphone. It’s coming, it’s happening, it’s the next logical step. Everything will be on the cell or the home computer. People won’t carry an iPad and iPhone or Galaxy and Kindle or whatever combo they cary. They will want just one thing to carry and just one thing that is possible to lose. And if you don’t believe me, WHY DO YOU THINK AMAZON PUT OUT A CELLPHONE?

I’d like to read on the Glass, but I can’t afford it. A wristwatch might be fun if someone gave me special wizard glasses with long thick lenses. Hmmmmm… business idea? I just don’t know. But all of it is blowing wide open and to think otherwise is to see UFOs in the skies over Cleveland.

ANTI-INDENTIES: “Traditional” Publishing Lovers Are True UFO Believers

You hear it all the time: I like a book. I like to feel that paper in my hands. Great, I always say. There is no other answer. It’s what they say they like and I believe them.

Then there are people in and around the trade publishing world that say weird things about content all the time: like there isn’t a bear eating their drapes. They say things like “I’m writing the flap copy in my head now!” or “I’m writing a book about Silicon Valley but they don’t want to talk to me until I say I have a deal with a traditional publisher.” Whaaaa……? Did you just climb out of the crater in Roswell? Some of the coolest publishing on Earth comes out of Silicon Valley, the great disrupters of the Universe.

Within 2 -3 years, most reading will be done on a cellphone. It’s coming, it’s happening, it’s the next logical step. Everything will be on the cell or the home computer. People won’t carry an iPad and iPhone or Galaxy and Kindle or whatever combo they cary. They will want just one thing to carry and just one thing that is possible to lose. And if you don’t believe me, WHY DO YOU THINK AMAZON PUT OUT A CELLPHONE?

I’d like to read on the Glass, but I can’t afford it. A wristwatch might be fun if someone gave me special wizard glasses with long thick lenses. Hmmmmm… business idea? I just don’t know. But all of it is blowing wide open and to think otherwise is to see UFOs in the skies over Cleveland.

ANTI-INDENTITES: Are traditional publishing lovers the true UFO believers?

You hear it all the time: I like a book. I like to feel that paper in my hands. Great, I always say. There is no other answer. It’s what they say they like and I believe them.

Then there are people in and around the trade publishing world that say weird things about content all the time: like there isn’t a bear eating their drapes. They say things like “I’m writing the flap copy in my head now!” or “I’m writing a book about Silicon Valley but they don’t want to talk to me until I say I have a deal with a traditional publisher.” Whaaaa……? Did you just climb out of the crater in Roswell? Some of the coolest publishing on Earth comes out of Silicon Valley, the great disrupters of the Universe.

Within 2 -3 years, most reading will be done on a cellphone. It’s coming, it’s happening, it’s the next logical step. Everything will be on the cell or the home computer. People won’t carry an iPad and iPhone or Galaxy and Kindle or whatever combo they cary. They will want just one thing to carry and just one thing that is possible to lose. And if you don’t believe me, WHY DO YOU THINK AMAZON PUT OUT A CELLPHONE?

I’d like to read on the Glass, but I can’t afford it. A wristwatch might be fun if someone gave me special wizard glasses with long thick lenses. Hmmmmm… business idea? I just don’t know. But all of it is blowing wide open and to think otherwise is to see UFOs in the skies over Cleveland.

WHY WE LOVE SMOOTHIES AND TACOS….Maybe it’s the phones…….

http://amzn.to/1qz6a4aimages

 

I have a lot of really smart friends. They hang around with me because I’m funny and can cook. Tonight, I was hanging out with Bud Kennedy – he writes the “Good Eats’ column for the Fort Worth Star-Telegram – and he said “food is all about what you can hold in one hand…so you can TEXT. Just look on the TCU food website. Kids want food you can eat with one hand to keep the other hand free on the phone.”

It was a breakthrough moment for me. Now I realized why certain foods had become so popular in recent years…it was about one-handed foods – of which the green smoothie is one. Tacos are another. Wraps and rice balls rolled around in my mind as well.  Think about it. Makes sense. 

So then I decided we needed a special recipe for this. So here it is, below:

TEXTING GREEN SMOOTHIE

2 cups spinach

1 peach, halved and pitted

1 stalk celery, trimmed and roughly chopped 

Cashew milk, preferably homemade   (cashews are zinc-city and will clear pimples off young face like POW!)

1/2 teaspoon cinnamon

Ice

 

1. Put the spinach, peach and celery in the blender. Cover with cashew milk and blend until smooth, dropping ice cubes through the top of the blender until the desired consistency is reached. Serve

If you don’t know how to make cashew milk, you’ll find all the interesting nut milks in Skinny Green Smoothies. Give it try.

Follow on twitter @skinnysmoothies

                            @Giantsweettart

                            @ShadowTeams

Facebook: Skinny Green Smoothies

 

 

 

 

 

Shadow Teams Creates Publishing-House Experience for Indie, Self-Published Authors

New York City (July 16, 2014) —The self-publishing industry has grown exponentially in the last six years, increasing over 400 percent since 2007 and over 50 percent from 2011 to 2012, according to a recent Bowker analysis. Yet authors who choose this route are often on their own in editing, designing, and finishing books to the high standards demanded by today’s readers.

Shadow Teams is stepping up to fill that service gap by providing an affordable and humanized way for authors to self-publish with the expertise of a publishing house.

To meet this rising tide and to address self-publishing authors’ need for quality, Shadow Teams has gathered professionals including content specialists trained in top-grossing publishing companies in New York City and tech experts in Silicon Valley. Together, these behind-the-scenes teams create an efficient and effective experience for authors.

“It’s about story. It’s about information transmitted to a hungry mind. Shadow Teams created a bridge in the publishing process–a perfect partnership with the best tech and editorial worldwide –that will help self-published authors fly,” says Beth Wareham, Founder and CEO

Shadow Teams can handle the marketing and publicity aspects of the book business, offering services from experts who can advise authors on up-to-the-minute best practices in these areas. Other experts in project management and electronic publishing provide information on SEO optimization, big-data mining, state-of-the-art design, blog tours and long-tail publishing.

“A book is an investment of time, money, and dedication for an author,” says Wareham. “And you want an investment to pan out. We provide the expertise that can make the difference between a successful book venture and a frustrating experience that wastes time, money, and quality.”

Shadow Teams is an author-based, results-driven, SEO publishing management company created and run by book and tech-industry experts to help writers self-publish their works with the expertise of a publishing house behind them. All employees are virtual.
###

http://www.shadowteams.com
Follow us on twitter @shadowteams
Visit on Facebook ShadowteamsNYC